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Arm
Visual Identity & Brand
British semiconductor giant reimagined as an AI-first leader.
Deliverables
- Visual Identity System
- Brand Architecture
- Brand Guidelines
- Modular Asset Library
Outputs
- AI-First Brand Narrative
- Premium Aesthetic
- Data-Driven Transformation
Impact
- +3.2 pts | Brand Equity Score (↑ 15.9%)
- +98% | Unprompted Brand Awareness (4.8% → 9.5%)
- +25% | 'Innovative' Brand Association (28% → 35%)
